While Twitter is a great tool for social media marketing, it doesn’t come without its disadvantages. The social media networks make it very possible for people to have a dig at your company or make a complaint.

So how should you deal with this type of negative tweeting? Here we bring you a guide to dealing with the less favourable tweepers.
Don’t get angry: It’s very easy to get immediately hot-headed and annoyed over someone’s complaint, especially if it hasn’t been your fault. But be careful not to jump in with a frustrated tweet. Remember that Twitter posts can be read by everyone.

Be attentive: It’s important to show you care so make a prompt reply, but one that is thought out. If someone is complaining about a product or service then explain it to them. If they have a genuine complaint then ensure you dealwith it in a mannerly way and make the best amends possible.

Is 140 characters enough? Twitter posts can often seem short and pointed. This is not the best format for an explanation or an apology. Why not reply instead by email or by phone?

Some things are best left: Every business will have its anti-fans. This is just part of life and you can’t please everyone all of the time. If the tweet is unreasonable or impossible, but it’s not a direct complaint about your business or your service, then you could just leave it. There is a difference between a true complaint and someone who has simply decided to diss your company.

If you would like to know more about social media packages and web design, then speak to WebCreationUK, you can also follow us on Twitter.

Tags: social media marketing, twitter

This entry was posted on Monday, August 16th, 2010 at 4:00 pm and is filed under Business, SEO / Marketing, Website News. You can follow any responses to this entry through the RSS 2.0 feed. Posted by WebCreationUK You can leave a response, or trackback from your own site.