How to add content that generates more Google traffic
LeonGoogle rankings can be hard to come by, but with some creative thinking – and writing – businesses can effectively boost the traffic to their websites. One way to do this is to include more detail on products and services pages. But don’t imagine for a second that you can do this yourself. Your best plan is to author and expert or an experienced content writer to put together some relevant copy.
More products/services copy
Don’t assume that web visitors know and fully understand your products or services. Not many people are experts, so the best plan is to offer a visitor clear and detailed information about what exactly it is that you do.
Tip 1: Create a new page for each service that your offer. Go into some detail, although it won’t help if you bamboozle visitors with info. Basically you need to outline a serve and tell visitors why s is special.
Tip 2: Also, most people will jump to a service that most interests then so ensure that your service pages can each act as a stand-alone description.
Tip 3: You can add testimonials or case studies for added value and content.
Tip 4: Each page will be more Google-friendly than a catch-all page that mentions a whole host of services in passing.
Expert articles
You could launch an articles section on your website offering clients advice or information that they might usually expect to pay for. For example, if you have a soft-furnishing business why not add articles about how to create a particular room look or the latest trends in fabrics?
It’s possible to publish such articles on your site in several different ways, for example, as a newsletter, a blog or video links.
